Wednesday 12 September 2018

British Gypsum rebrands plaster products

British Gypsum is making life easier for installers by grouping its plasters into three distinct categories,.

Thistle performance plasters are now known as ThistlePro, its standard plaster range Thistle Essential and its patching and repair products now fall under the Thistle Repair brand.

Paul Cassidy, Senior Product Manager at British Gypsum said, “After getting feedback from our installers we felt this simple rebrand would help differentiate our products clearly, and help plasterers using them to stand out from the crowd.

“With no changes to the plaster products themselves, plasterers will experience a seamless transition, where they will notice simple updates to the full range of plaster bags coming online throughout 2018.”



from Construction Enquirer http://www.constructionenquirer.com/2018/09/12/british-gypsum-rebrands-its-plaster-products/

via Tumblr http://ndbasilica.tumblr.com/post/178009339449

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